We are the only European company offering an open platform for data-driven advertising. It combines all technologies within a single end-to-end technology stack with one user interface. This manages our DSP, DMP, online marketplace, SSP or ad-server to manage capabilities such as retargeting, prospecting, data enrichment and RTB.
The core of our data-driven advertising is a data management platform (DMP) that acquires, analyzes and makes data actionable for digital marketing campaigns.
This facilitates the deployment of retargeting, live dynamic advertising, and real-time bidding (RTB).
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The ADNOLOGIES platform is used by publishers, agencies and their clients. It provides mobile, tablet and desktop browsers with more than 100 billion ad impressions annually. Our focus on precise and relevant data enables us and our clients to optimize digital marketing campaigns, minimize wastage and inefficiencies. This drives efficacy and ROI, with performance increases of 350% vs the norm being entirely achiveable. Our data-driven advertising platform is already integrated with more than 80 inventory sources and we are actively scaling further.